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This is a rare issue where you can select an episode or movie to watch, but aren't able to play it when tapping the touchpad at the top of your AppleTV remote.
If you're experiencing this issue, try pressing the play/pause button instead to start watching. If you've tried pressing the play button and still can't playback, please contact us and let us know.
Note: this applies to the BritBox app for AppleTV only, and isn't applicable if you subscribe to BritBox & watch within the AppleTV app.